Praveen Kumar

Digital Marketing Manager
He is an online marketing strategist with over 7 years of experience in digital marketing. Expert in Search Engine Optimization, Analytics, and Conversion Optimization.
He develops and implements effective SEO tactics for high organic traffic and conversion optimization. He has hands-on expertise planning and designing content strategies for target audiences depending on their specific business.
His strong leadership and team management abilities originate from his close learning experience with SEO Moguls, with whom he built relationships while working on numerous teams, organisational structures, and functional domains.
  • He worked for Indian and international clients in a variety of areas such as B2B, B2C, Health, Real Estate, Travel & Hospitality, Insurance, Ecommerce, Job Portal, and Educational websites.
  • Expertise in extensive site research and ongoing tracking of traffic patterns and ROI.
  • Ability to discover and exploit opportunities and design and execute SEO strategies for dynamic websites regardless of the challenges and competition the business faces.
  • His goal is to provide the best possible solutions while working on enhancement strategies.
  • Expertise in conversion rate optimization and he holds a record of increasing conversions by more than 300%.
  • Expertise in optimising dynamic websites with more than 10 million pages. He worked with Wordpress, Woocommerce, PrestaShop, Joomla, CodeIgniter, Java, PHP, asp.net, Magento, Drupal, OpenCart, and tools such as Google Analytics, Google Webmaster, Google Tag Manager, Google Merchant Center, Rank Watch, SEMrush, Moz, Majestic SEO, Ahref, Google Keyword Planner, Google Trends, Screaming Frog, and GTMetrix.
  • He gained diverse expertise in his in-house and consulting careers, which enabled him to quickly switch between strategic execution and high-level planning.
  • Throughout his career, he collaborated with product managers and technical teams to spread brand business concepts.