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Possum Update

“Possum” — September 1, 2016
While unconfirmed by Google, MozCast recorded extreme temperatures of 108° and a drop in local pack prevalence, and the local SEO community noted a major shake-up in pack results. Data suggests this update (or a simultaneous update) also heavily impacted organic results.

Everything you need to know about Google’s ‘Possum’ algorithm update (SEL)

Is a big Google search update happening? Chatter thinks so. (SEL)