IMPORTANCE OF DIGITAL MARKETING

Wednesday, 15 November 2017 by
Digital marketing is all about promoting your product via all the possible electronic methods. It might consist world wide web, email marketing, text messages, online advertisements, pay per click etc. To connect with right audience, you need to concentrate on the areas, where their maximum focus is in. In order to completely blend with the
Google Maps is the most popular online mapping service from Google that simplifies the process of locating places, measuring distances and navigating through roads. But, the functionality of Google Maps has been widened, and its perspective and offerings have improved with time. So we all need some tricks to make searching on Google Maps more
How to Find Your Competitor’s Backlinks
How to check the backlinks of a site Step 1: Navigate to Open Site Explorer Open Site Explorer is a tool used to research the link profile of a website. It will show you the quality of inbound links using metrics like Page Authority, Domain Authority, and Spam Score. You can do a good amount of
Now, there are a number of different ways to choose your focus keywords, but in this article, I’m going to focus on three types that I find particularly effective: Long-tail keywords “Trending” keywords and current events Already-ranking keywords Note: Since Google has worked tirelessly to ensure that marketers can’t game their system, keywords like these
Using LinkedIn for business is quite common now so if you want your business to flourish, it is good to keep some LinkedIn advertising tips handy. Your LinkedIn marketing strategy must be functional and personalized and here is how to make it that way. The evolution of LinkedIn LinkedIn started as a small networking site
Landing pages are one of the key points in any kind of digital marketing strategy. You need them for everything – they generate conversions, get more contacts into your database, and help you understand what content your audience is willing to trade their personal information for. They’re a big deal. But what if your business
With more people than ever discovering new products or services on the Internet, it’s become critical to the success of modern company’s to implement powerful on-page SEO practices in order to stand out in the search engines. The problem is, many companies have no idea how to optimize their web pages for on-page SEO. Well,
Google has made a data update to the Google Search Console report specifically for mobile apps. The crawl status and crawl errors report was updated on January 23, 2017 to reflect a more accurate “number of app pages with URIs” Google is able to find within your mobile apps via Firebase Google App Indexing. The
long tail keywords
It’s time to reconsider how we think about long tail keywords. And it’s also time to reevaluate the process we use to research them. Search Google for ‘long tail keywords’, click on a result in the top 10, and you’ll get a definition that goes something like this: You’ll also get a crazy long process
Should you focus on perfecting your H1s and H2s, or should structured data demand all your on-page attention? While Google hasn’t completely pulled the rug out from under us, don’t let the lack of drastic change in page markup fool you. In today’s Whiteboard Friday, Rand outlines where to focus your efforts when it comes
Inbound Marketing Strategy
                            You may be highly active on social media sites like Facebook, Twitter, Instagram etc. and moreover blogging on a regular basis and even utilizing finest organic SEO techniques, however not getting results. Sit back and relax, it happens with everyone who
Google Search Algorithm Update Signals
            Looks like on Thursday, December 15th there was a Google search algorithm shift. We have some chatter on social media and in the WebmasterWorld forums. It seems like a significant one, but I am hoping this is just a bug or something and that Google did not push anything
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